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Events 101: a guide for organizers

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What are the events?

Events on Linlet is an online tool that allows companies to network, exhibit, and exchange contacts with one another. As an organizer, you can use virtual shows as an alternative or an addition to in-person events.

How to become an Event Organizer?

To enable event managing functions, navigate to your business profile and put a checkmark that you are an event organizer.

Who can become an Event organizer?

Currently, we apply no restrictions regarding what companies can be registered as organizers.

How to create an Event?

Visit the Events tab in your business profile and use the “Add Event” button to create a new event. Provide an event’s title and subject as well as additional information. Focus on making your event eye-catching and appealing through detailed descriptions and interactive features.

What information should I include?

We recommend you provide as much information on the event as possible. At least, try to provide the details potential attendees may need such as topics, target audience, speakers, event schedule.

How many events can I create?

At the moment, there are no limitations on how many events you can add.

Who can see my Event?

Right after the event was created, its public page will be available for anyone.

What is the Materials deadline for?

Materials deadline is the latest time or date by which your event stops accepting marketing materials from exhibitors. You can skip this field if your event doesn’t have such restrictions.

What is the Registration deadline for?

By setting up a registration deadline, you will restrict the period of time when joining and exhibiting will be available for attendees.

Do I need to have a survey?

You have an option to include an event survey to the page for attendees to take, though, it is not mandatory.

Who is a Key contact person?

The key contact person will be available for exhibitors and visitors that check in for an event as primary contact for questions regarding it.

How do I allow to exhibit at my event?

Proceed to edit your event and put checkmarks near corresponding options to switch them on:

  • Activate exhibitor registration - allows companies to apply for being included as exhibitors at an event. All exhibitors will still go through the checking process.
  • Show exhibitors - displays companies that were approved as exhibitors on the event’s page.
  • Make the list of exhibitors clickable - only available for the “show exhibitors” setting. Allows access to the full list of exhibitors from an event’s page.

How do I allow visitors to my event?

Proceed to edit your event and put checkmarks near corresponding options to switch them on:

  • Activate visitors registration - allows users to apply for being included as visitors at an event. It also helps you to gather important KPI regarding an event’s engagement.
  • Show visitors - displays users that were approved as visitors on the event’s page.
  • Make the list of visitors clickable - only available for the “show visitors” setting. Allows access to the full list of visitors from an event’s page.

How can I host live streams at my event?

Proceed to edit your event and set a checkmark near the “Show live session” section. This will add a live session tab to an event’s page. In order to host streams, you need to add a URL link to the live video on Youtube. We recommend you check guidance for live streams on Youtube beforehand.

Additionally, you can add a headline and a short description to the live session, so attendees get a better understanding.

How can I invite companies to my event?

Visit the Events tab in your business profile and press the “Exhibitors” button near an event. Here you will see the list of all exhibitors and requests for your event as well as the “Invite” option. Use it to send an invitation to a company.

You will be required to enter their email or company name as registered on Linlet to submit an invitation. If the company isn't registered on Linlet, your invitation will undergo a quick moderation check before being sent. This process doesn't take more than 48 hours.

How to manage requests to exhibit?

If you switched on exhibiting for your event, companies can apply to become your event exhibitors. To check incoming requests, go to the Events tab in your business profile and press the “Exhibitors” button near an event. The new requests would be located at the “In Progress” tab. For each request, you can decide whether to approve or reject a company.

What features are available in a detailed description?

In a detailed description, you can touch upon topics and details that can be interesting for potential attendees. Some examples include event schedule, number of people and companies visiting, audience background, related event topics.

This field allows you to change the layout of text through simple editing tools.

How to display showrooms at my event?

Putting a checkmark near “Show showrooms” on the event’s page will add a list of showrooms visible for everyone.

Why is my event not published?

Events go through a quick checking process before they are available publicly. Moderation doesn’t take longer than 48 hours.

How can I share my event?

You can share your event through a URL link or a QR code from the event’s page. From the editing mode on an event's page, you can get a QR code. Once scanned, it takes a person to the event's page. This is a useful tool for offline marketing materials such as banners, brochures, catalogs, and other conventional media.

Don’t use QR codes in your online or digital marketing as it is usually inconvenient for people to scan them. Sharing a URL link is more convenient for online promotion channels.

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